The Bootlegger

From 1920 to 1933, the sale of alcohol was banned in the U.S. The beginning of prohibition led to many underground drinking dens being established. Our brief – to create a contemporary version. We quickly identified a suitable ‘hidden’ location next to a cobbler with geo location co-ordinates the only reference and identification. A non-descript entrance revealed a stairway descending to an authentic speakeasy.

Client: Privately Owned

Sectors: Brand, Hospitality, Leisure

Services: Architectural Design, Brand Strategy, Commercial Strategy, F&B Consultancy, Guest Experience, Hospitality Strategy

Destination
Makers™

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