Privacy Policy

1. Privacy Notice – Clients and Suppliers

We process personal data relating to our clients, suppliers, and their employees. This may include:

• Name
• Job title
• Business email address
• Business phone number
• Company information
• Communication records

Purpose of Processing:
To manage communication, deliver our creative and strategic services, fulfil contractual obligations, and maintain business relationships.

Legal Basis for Processing:
Legitimate interests — providing our services and managing business relationships.

Data Retention:
We retain this data for a maximum of 10 years to fulfil our business, legal, financial, and reporting obligations.

Data Sharing:
We may share data with trusted suppliers, service providers, or partners where necessary for service delivery or business management.

2. Privacy Notice – Prospective Clients

We may collect personal data when engaging with potential clients or businesses.

Purpose of Processing:
To initiate business discussions, respond to service enquiries, and conduct business development activities.

Legal Basis for Processing:
Legitimate interests — developing new business relationships.

Data Retention:
We retain prospective client data for up to 5 years.

Data Sharing:
Data may be shared with marketing or CRM partners where necessary for business development, under appropriate data protection agreements.

3. Privacy Notice – Prospective Employees

If you apply for a role at Wildfire London, we may collect information including:

• CV/resume details
• Contact information
• Employment history
• Education history
• References

Purpose of Processing:
To assess suitability for employment and manage recruitment.

Legal Basis for Processing:
Legitimate interests — managing recruitment to support business needs.

Data Retention:
Recruitment data is retained for up to 2 years following the recruitment process.

Data Sharing:
Data may be shared with third-party recruitment advisors or service providers assisting with hiring.

4. Privacy Notice – Office Visitors

When visiting our offices, we may collect personal data such as:

• Name
• Company name
• Date and time of visit

Purpose of Processing:
For security, fire safety, and visitor management.

Legal Basis for Processing:
Legal obligation — compliance with health, safety, and security regulations.

Data Retention:
Visitor data is retained for 12 months or longer if legally required.

Data Sharing:
Data may be shared with security providers or legal authorities, as necessary.

5. Privacy Notice – Website Visitors and Cookies

When you visit www.wildfirelondon.com, we may collect data through:

• Contact forms
• Website analytics
• Cookies

Purpose of Processing:
To respond to enquiries, provide requested information, analyse website usage, and personalise your experience.

Legal Basis for Processing:
Legitimate interests — responding to requests and promoting services.

For non-essential cookies, we rely on your consent.

Data Retention:
We retain enquiry data as long as necessary to fulfil your request or manage an ongoing relationship.

Data Sharing:
Data may be shared with website hosting, analytics, or CRM providers strictly for site management and service delivery.

6. Third Party Processors

Our carefully selected partners and service providers may process personal data on our behalf:

Digital Marketing Service Providers:
We periodically appoint digital marketing agents to conduct compliant marketing activity.

Our appointed data processors include:

• Prospect Global Ltd (trading as Sopro)
  Reg. UK Co. 09648733
  Privacy Policy: http://sopro.io
  ICO Registration: ZA346877
  Data Protection Officer: dpo@sopro.io

We ensure that all third-party processors are contractually obligated to protect personal data in accordance with data protection legislation.

7. Your Rights

Under data protection law, you have the right to:

• Access your personal data.
• Rectify any inaccurate or incomplete data.
• Erase your data under certain conditions.
• Restrict processing under certain conditions.
• Object to processing based on legitimate interests or for direct marketing.
• Withdraw Consent where consent has been given.

To exercise your rights, please contact:
hello@wildfirelondon.com

You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).

8. Contact Details

WFL CONSULTING LIMITED 
Company number: 12252365 
Registered Office: C/O Devonports Las Ltd, The Rivendell Centre, White Horse Lane, Maldon, Essex, United Kingdom, CM9 5QP